With this game intro we wanted a more gritty or tougher feel, using bold typography we created a hybrid world using beautifully shot footage, photos and moving gameplay in a 2d / 3d space. We also incorporated the brand messaging within the graphic world. Using design as our main tool we composited players and created cool graphic transitions to allow the edit to move from one moment to another. We also shot beautiful live-action vignettes that transitioned in and out of the graphic world giving the key players a bit of a rockstar approach with big lights.